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Rabu, 21 November 2012

9. SEO: The Importance Of Using Google Webmaster Tools.

By Allly Mason


It is factual that SEO or search engine optimization isn't a strict Science. Depending on how you look at it, SEO can be a game you play with Google and aim to win, or a mind boggling and frustrating maze or puzzle you can't seem to work out. This may be because some people perform SEO while not anchoring their approach to SEO on rock-solid principles. Many people make the blunder of thinking that writing articles on their blog using the correct keywords and the correct keyword density is adequate to make the blog come out on the front page of Google.

There are a lot of items to take into account in carrying out SEO and as Google changes algorithms, those who carry out SEO must likewise adapt to the algorithm. If your web site is struggling even though you think you are doing SEO properly, then A Diagnostics Report From Google Webmaster Tools these three things which are sometimes too close to you to be observable errors stifling your SEO triumph.

Adequate Web Copy For The Home Page Plus Major Pages

Check the content on your site. Each page on your web site that you would like to rank, especially the homepage, should have a least of 500 texts. Keep in mind that Google wants content and will crawl your web site based on the keywords that are weaved into the content. It isn't recommended to have more pictures than texts although photos certainly add to the over-all look and feel of the site.

Check The Period Of Your Website's Domain Name Registration

Many site owners don't care much on the number of years their website domain name is signed up. Some just register their domain name for the minimum one year. But registering your domain name for 5 years or more is in fact good for ranking. It tells Google that you are a legit website and not a fly-by-night organization. Google will thus have better confidence in voting for you to appear on its first page.

Examine The Diagnostics Report From Google Webmaster Tools

It is very crucial to perform onsite optimization previous to offsite optimization. Onsite optimisation is setting up a website or blog for joining the SEO race. It is in the vein of putting an engine on a sports car. The engine, which is the website or blog, is "cleaned" of items which Google will not want, and built in with things which Google wants. Offsite optimization, which is article writing, is in the vein of the gas that the sports car needs to rapidly go past the others. Certainly, without a robust engine, the car won't in fact start no matter how greatly you fill it up.

Diagnostics by Google Webmaster Tools is akin to a pitstop in a car race. It checks your website or blog for any absent screw, or for tires that need replacing. Diagnostics will reveal crawl mistakes or worse, duplicate article on your web site which you inadvertently left unchecked at some stage in the onsite optimization. Without resolving these, the gas will just leak. That is, the content written for SEO will be a waste and there will be zero significant SEO results to be expected in spite of the effort in writing.




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